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Discover the sweet world of chocolate at Espai Xocolata Simón Coll in Catalonia with a 50-minute guided tour featuring tastings, a production line view, and audiovisual displays.

The Espai Xocolata Simón Coll serves as the dedicated visitor center for the historic chocolate manufacturer established in 1840. Located in Sant Sadurní de Anoia, a town known for its cava wineries, this experience offers an inviting peek into over 180 years of chocolate-making expertise. The guided tour is designed to introduce visitors to every stage of the bean-to-bar process, making it well-suited for anyone curious about chocolate or fans of food history.
This experience is built around interactive multimedia, including a spectacular audiovisual space that uses panoramic screens to showcase cacao plantations. The tour balances education and entertainment, making it accessible to all ages and families. The duration of about 50 minutes means it fits well into a day trip from Barcelona or as part of a broader Catalonia itinerary.
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The highlight of the audiovisual space is its spectacular panoramic screens that transport visitors to a cacao plantation, offering a visual journey into how cacao beans grow and are harvested. Visitors learn what cacao trees look like and the journey of the cacao pods from the plantation to the factory. It is a dynamic and educational way to understand the transformation from raw cacao to chocolate.
This part of the tour helps demystify the raw material’s journey, making it clear how cocoa beans are processed before becoming the delicious chocolate we enjoy. The audiovisual content offers an entertaining perspective on what happens behind the scenes, making the experience especially appealing for visual learners and tech enthusiasts.
The tour takes a step back in time with a visit to the original workshop of Simón Coll, featuring antique machines that illustrate the evolution of chocolate production over the last century. These authentic machines are brought to life with visual displays, showing how chocolatiers worked over 100 years ago.
The visual display and live demonstrations by master chocolatiers reveal the craftsmanship involved in traditional chocolate-making, contrasting with modern production methods. This historic workshop offers a sense of tradition, making it clear how artisan techniques have influenced current practices.
Visitors get a peek through windows at the current production line, where chocolates and bonbons are made daily. This factory segment demonstrates how Simón Coll produces some of their signature products. It’s a special opportunity to see the craftsmanship and quality control involved in every batch.
While entry into the production area is not permitted for hygiene reasons, the viewing windows still offer a close-up look at the manufacturing process. The area doubles as an experimental zone where new flavors and textures are developed, giving a sense of innovation within the tradition.
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A key part of the experience is the guided tasting of freshly made chocolates, straight from the production line. Visitors are taught how to taste chocolate properly, emphasizing sensory techniques. This interactive tasting highlights the differences between chocolates and cocoa beans, showcasing the quality and variety of Simón Coll products.
The personalized bean-to-bar kit included in the tour allows guests to explore different flavors and textures at their own pace, enriching the sensory experience. This tasting is a highlight for many, offering an authentic connection to the craftsmanship behind each chocolate piece.
Led by professional guides, the tour explains interesting facts about cocoa bean requirements, the history of the brand, and production techniques. The guides’ engaging explanations make the experience enjoyable for all ages, turning the process into an interactive journey.
The interactive nature aims to educate visitors about the culture of chocolate, making the tour both fun and informative. The language options—English, Catalan, and Spanish—ensure that most visitors can fully appreciate the storytelling.

The tour concludes at a 100 m² shop, dedicated to selling the products and new releases from Simón Coll and Chocolates Amatller. This is a great chance to purchase high-quality chocolates, sample new flavors, or pick up souvenirs to remember the visit.
The shop offers a wide range of products, making it a perfect spot for chocolate lovers to continue the experience. It is open to the public, so even non-tour participants can enjoy browsing and tasting.
The tour starts at the reception of Espai Xocolata Simón Coll, with the activity ending back at the meeting point. It is wheelchair accessible and suitable for most visitors. The tour allows free cancellation if canceled 24 hours in advance, and you can reserve now with a pay later option, offering flexibility for travel plans.
Availability varies, so checking specific start times is recommended. The tour guides speak English, Catalan, and Spanish, ensuring clear communication throughout.
This chocolate experience combines educational content, entertainment, and hands-on tasting in a short but comprehensive format. The use of audiovisual technology and live demonstrations help bring the history and craft of Simón Coll to life.
The visiting format offers a balanced mix of tradition and innovation, showing both historic machines and modern production. The shop at the end adds a tangible element, allowing visitors to continue their chocolate adventure beyond the tour itself.
This 50-minute guided tour provides a well-rounded look into the world of chocolate for visitors in Catalonia. Its interactive audiovisual presentations and guided tastings make it an engaging choice for families, children, and adults alike. The opportunity to see antique machines and watch the production line in action adds authenticity.
While it does not include entry into the actual production area, the viewing windows and detailed commentary make the experience rich and informative. The end shop is a bonus for chocolate shopping, making this visit both educational and delicious.
This tour suits those who love learning about food production, are interested in history, or simply want a fun, sensory experience with quality chocolates. It’s a worthwhile stop for anyone exploring Catalonia, especially chocolate enthusiasts.
How long is the tour?
The tour lasts approximately 50 minutes, with flexible start times depending on availability.
Is the tour suitable for children?
Yes, the interactive, audiovisual format and educational content make it suitable for all ages, including families.
Do I get to taste chocolates during the tour?
Absolutely, the guided tasting includes fresh chocolates and cocoa beans, offering a sensory experience.
Can I visit the shop without taking the tour?
Yes, the 100 m² shop is open to the public for purchasing chocolates and sampling products.
Is the tour wheelchair accessible?
Yes, the tour is wheelchair accessible.
What languages are available?
The tour is offered in English, Catalan, and Spanish.
Can I cancel the tour if my plans change?
Yes, free cancellation is available if canceled at least 24 hours in advance.
Where does the tour start and end?
It begins at the Reception of Espai Xocolata Simón Coll and ends back at the same meeting point.