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Discover Florence’s main sights and hidden corners on a private, customizable 3-hour walking tour with expert guidance for just $45.55 per person.
Exploring Florence with the Highlights & Hidden Gems Walking Tour offers a well-rounded experience of the city’s iconic art, architecture, and lesser-known spots. Priced at $45.55 per person and lasting 3 hours, this private tour provides a tailored way to see the city’s famous landmarks while uncovering some of its less crowded treasures. Led by a knowledgeable local guide, you’ll benefit from personalized attention and expert advice, making it perfect for travelers seeking an authentic and flexible Florence experience.
The tour starts at a central meeting point next to the Obelisco, in the heart of Florence’s historic area. It promises a comprehensive look at the city’s highlights, from majestic Renaissance masterpieces to charming hidden corners. The small group setting ensures an intimate atmosphere, while the private format allows for customization based on your interests. Whether you’re visiting for the first time or returning for a deeper exploration, this tour offers a practical, engaging way to enjoy Florence.


The tour begins at a convenient location in Florence’s historic center, specifically next to the Obelisco. This spot is easy to find and places you right in the middle of the city’s vibrant streets. The meeting point sets the tone for a walk through Florence’s most significant sights and quieter areas alike. Since it’s centrally located, you can easily incorporate this tour into your broader sightseeing plans.
The guide greets you here, ready to lead you through the city’s best-known landmarks and secret corners. Starting at this accessible spot ensures you won’t waste time navigating to distant locations, giving you more time to enjoy each stop.
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The tour covers key sites like Santa Maria Novella, a historic pharmacy filled with fragrances and herbal remedies reminiscent of the Renaissance era. The guide shares stories about its significance in Florence’s history, making this visit both aromatic and educational.
Next, you’ll see the Palazzo Antinori, an elegant building showcasing Florence’s wealth and artistic patronage. Its ornate façade hints at the opulence of Florence’s medieval and Renaissance periods. Continuing the walk, the Santa Maria Novella church reveals breathtaking frescoes and a majestic interior, offering a glimpse into Florence’s spiritual and artistic legacy.
The route then leads you through the San Lorenzo neighborhood, where the Medici family’s influence on Florence’s culture is evident. Walking through these historic corridors provides context about Florence’s history of art and power.

A highlight of the tour is the Duomo — Cattedrale di Santa Maria del Fiore. The guide explains the grandeur of its dome, which dominates Florence’s skyline. You learn about its construction and artistic importance, giving this famous landmark a deeper meaning beyond its visual appeal.
Following the Duomo, the group visits Piazza della Signoria, an open square adorned with sculptures and historic buildings. The guide points out important statues and shares stories of Florence’s political history, adding layers of understanding to the vibrant outdoor space.

One of the tour’s strengths is its focus on less crowded areas that aren’t always included in typical guides. You’ll explore parts of the city that reveal Florence’s authentic local character. These hidden gems, recommended by the guide, include areas and venues that often go unnoticed by visitors rushing through the city.
This personalized approach means you can focus on sites that interest you most. The guide’s familiarity with Florence allows for spontaneous suggestions and tips, enriching your experience beyond just the main sights.
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A distinctive feature of this tour is the visit to the Officina Profumo-Farmaceutica di Santa Maria Novella. Here, you can enjoy the scents and herbal remedies that evoke Florence’s Renaissance past. This stop adds a sensory dimension to the walk, connecting historical art and architecture with the fragrant traditions of Florence.
The historic pharmacy is brimming with fragrances and herbal products, offering a glimpse into the city’s long-standing reputation for craftsmanship and luxury. This stop is particularly appreciated for its authentic atmosphere and the chance to purchase unique souvenirs.
The private nature of the tour means it’s exclusively for your group, providing a more relaxed and flexible experience. The customization aspect allows the guide to adapt the route according to your interests, whether you want to focus more on art, history, or hidden spots.
The tour includes walking and public transport if needed, with the option to select a version that doesn’t cover transport. The meeting point is easy to reach, and the tour ends back at the starting location, making it simple to incorporate into your larger plans.

Booking is straightforward with the option to reserve now and pay later, giving you flexibility in planning. The tour is available in multiple languages, including English, French, Italian, and Spanish, and wheelchair accessibility is provided.
In case of changes in your schedule, you can cancel up to 24 hours in advance for a full refund. The small group size enhances the experience, ensuring personal attention from the guide and an intimate atmosphere.
Based on positive feedback, guides like Olga are praised for their knowledge and friendly manner. They go beyond just showing sights, offering extra tips and recommendations based on your interests. The guide’s personal touch helps create a more meaningful and enjoyable visit.
The emphasis on customization and local insights makes this tour suitable for those who want a tailored experience rather than a cookie-cutter group walk. It’s ideal for visitors who appreciate personalized attention and want to discover both main attractions and hidden corners.

This 3-hour private walking tour caters well to travelers seeking a comprehensive yet flexible way to explore Florence’s highlights. It offers value for money, given the small group setting and customization possibilities.
It’s especially suited for those interested in art, architecture, and local traditions, but also wanting to avoid overly crowded sites. The knowledgeable guides enhance the experience with engaging stories and practical tips, making it a worthwhile choice for first-time visitors and repeat travelers alike.
“Very good. Olga delivered everything and more of what we asked for. Gave us details of other things we wanted to do and made suggestions of places …”
Is this tour suitable for all mobility levels?
The tour is wheelchair accessible, ensuring it can accommodate different mobility needs.
Can I customize the route?
Yes, the private nature of the tour allows for customization based on your interests and preferences.
What is included in the price?
The $45.55 per person fee covers the private guide, the walking tour, and help with booking tickets. Food and drinks are not included.
Where does the tour start and end?
It begins at a central meeting point next to Obelisco in Florence’s historic center and ends back at the same location.
How long in advance can I cancel?
You can cancel up to 24 hours in advance for a full refund.
What languages are available for the tour?
Guides operate in English, French, Italian, and Spanish.
This Florence walking tour offers a tailored, insightful way to see both the city’s well-known sights and its quieter treasures. With its private format, affordable price, and knowledgeable guides, it stands out as a flexible and enriching option for your Florence visit.
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