From Milan: Fidenza Shopping Express-The Bicester Collection

An Easy and Stylish Day Trip to Fidenza Village from Milan

For those seeking outstanding shopping deals just an hour from Milan, the Fidenza Shopping Express offers a seamless way to access The Bicester Collection’s Fidenza Village. This 8-hour guided shuttle tour combines convenience, style, and savings, making it perfect for fashion lovers and bargain hunters alike.

Starting from Piazza Repubblica in Milan, the tour features dedicated transportation, exclusive discounts, and first-class guest services at Fidenza Village. With savings of up to 70% on designer brands like Adidas, BOSS, Coach, Jimmy Choo, Nike, Stella McCartney, and many more, this trip offers a serious shopping boost without the hassle of planning logistics or transportation.

While the tour does not include meals or drinks, it provides ample time for browsing, relaxing at cafes, and discovering Italian and international brands in an open-air setting. The VIP card and additional 10% outlet discounts add extra value, and the round-trip shuttle ensures a stress-free day out.

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Key Points

• Convenient round-trip transportation from Milan with dedicated shuttle buses
• Up to 70% discounts on brands like Jimmy Choo, Nike, Stella McCartney, and more
• 8-hour tour including travel, shopping, and leisure time
• VIP card provides an extra 10% discount on outlet prices
• Additional services include virtual shopping, personal stylist options, and worldwide shipping
• Flexible cancellation and booking options, with full refunds if canceled 24 hours in advance

The Fidenza Village Shopping Experience: An Open-Air Retail Wonderland

Fidenza Village is an open-air shopping destination located in Emilia-Romagna, Italy, just one hour from Milan. It features a curated selection of Italian and international brands, such as Ermenegildo Zegna, Marni, Sergio Rossi, Missoni, and Vivienne Westwood. The village is renowned for its reduced prices on luxury and designer labels, making it a smart choice for fashion enthusiasts eager to find significant savings.

The village offers a relaxed shopping environment where visitors can stroll through refined boutiques in a scenic outdoor setting. The presence of new boutiques ensures a fresh shopping experience, while the savings of up to 70% on many brands make it a cost-effective shopping trip.

How the Tour Ensures a Comfortable Shopping Day

The tour includes a dedicated shuttle bus, which departs from Piazza Repubblica in Milan at 09:45 am daily, arriving at Fidenza Village after about one hour. The group size is managed by FRIGERIO VIAGGI to ensure a smooth experience, and timings are designed to give ample time for browsing and enjoying the amenities.

Upon arrival, visitors can access hospitality services at The Concierge, which offers virtual shopping, personal stylist services, and a Tourist Information Center. The hands-free shopping option allows for easy movement around the village, while worldwide shipping helps with purchasing larger items or multiple products.

Shopping Highlights: Brands and Discounts

At Fidenza Village, popular brands are available with discounts all round. Standout names include Jimmy Choo, Stella McCartney, Nike, Coach, and BOSS, among others. The exclusive VIP card further enhances savings with an additional 10% discount on outlet prices, which can significantly reduce the final bill.

The variety of brands caters to different tastes, from luxury fashion to sportswear and accessories. This diversity ensures that most shoppers will find something appealing, whether they seek high-end shoes, designer handbags, or casual sportswear.

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The Dining and Relaxation Options at Fidenza Village

While the tour does not include food and drinks, the village itself features a selection of restaurants and cafes. These venues serve gourmet specialties, café fare, and regional delicacies, perfect for a lunch break or a quick coffee during the shopping spree.

The refined dining options complement the upscale shopping environment, allowing visitors to enjoy a relaxing meal or refreshing drink after browsing boutiques. The scenic outdoor setting enhances the overall experience, making it more than just a shopping trip.

Meeting Points and Departure Details

The tour departs from Piazza Repubblica 5, every day at 09:45 am, with guests asked to arrive 15 minutes early. The meeting point is opposite the newspaper kiosk, and the return is directly back to this location at the end of the 8-hour experience.

Travel is led by drivers fluent in Italian, English, Chinese, and Russian, ensuring clear communication during the trip. The timings are flexible but subject to traffic conditions, which usually do not affect the schedule significantly.

Practical Tips for a Smooth Shopping Day

Visitors should bring a credit card and cash for purchases, as well as a passport or ID for potential VAT or shipping documentation. The length of travel is approximately 1 hour from Milan to Fidenza Village, so comfortable shoes and casual attire are recommended for exploring the outdoor layout.

Since the tour involves walking and browsing, those with mobility issues should consider their comfort levels before booking. The group size and logistics are organized for efficiency, but be prepared for some walking and standing.

Pricing, Discounts, and Booking Flexibility

The package price includes round-trip transportation and a VIP card with an extra 10% discount. The reservation system allows for “reserve now, pay later”, giving flexibility to travelers who wish to secure their spot without immediate payment.

Cancellations can be made up to 24 hours in advance for a full refund, making this tour a low-risk way to plan a shopping escape from Milan.

Who Will Love This Tour?

This experience is ideal for fashion lovers, bargain hunters, and luxury brand enthusiasts who want easy access to premium outlet shopping. It suits those who appreciate convenient transportation, exclusive discounts, and high-quality guest services.

However, those expecting included meals or extensive guided shopping might find the self-guided nature less engaging. Still, the combination of efficient logistics and the chance to explore Fidenza Village at leisure makes it a smart choice for a day trip.

Final Thoughts on the Fidenza Shopping Express

The Fidenza Shopping Express from Milan offers a stress-free, stylish, and money-saving way to enjoy designer outlet shopping. Its one-hour travel, up to 70% discounts, and extra VIP benefits make it stand out among other shopping excursions.

While it doesn’t include meals, the variety of boutiques and amenities ensures a comfortable and enjoyable day out. This tour is especially suited for those who value convenience and savings and want to maximize their shopping experience without the hassle of planning their own trip.

Frequently Asked Questions

How long is the trip from Milan to Fidenza Village?
The travel time is approximately one hour each way.

What brands are available at Fidenza Village?
Brands include Adidas, BOSS, Coach, Etro, Jimmy Choo, Nike, Stella McCartney, and more.

Does the tour include meals or drinks?
No, food and drinks are not included. The village offers cafes and restaurants if you want to dine.

What discounts do I get with the VIP card?
The VIP card provides an additional 10% discount on outlet prices.

Is transportation included?
Yes, the round-trip shuttle bus from Milan is part of the package.

Can I cancel my booking?
Yes, you can cancel up to 24 hours in advance for a full refund.

What should I bring on the day of the tour?
Bring a credit card, cash, and identification. Comfortable walking shoes are recommended.

Are the guides multilingual?
The driver speaks Italian, English, Chinese, and Russian.

Is this tour suitable for people with mobility issues?
The outdoor layout involves walking, so those with mobility concerns should consider their comfort.

How do I meet the tour group?
Meet at Piazza Repubblica 5, opposite the newspaper kiosk, 15 minutes before departure at 09:45 am.

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