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Discover Traverse City's premier wine tour with luxury GMC Yukons, expert guides, and visits to top wineries on Old Mission Peninsula for $99.

The NON BUS VIP GMC Yukon Traverse Old Mission Peninsula Wine Tour offers a sleek, personalized way to explore some of Michigan’s most celebrated wineries. Priced at $99 per person and lasting approximately 4 to 5 hours, this tour stands out for its luxury SUV transportation and expert guidance. Unlike typical party bus tours, it emphasizes comfort, flexibility, and quality, making it ideal for those seeking a relaxed yet upscale wine adventure.
This tour departs from downtown Traverse City and features semi-private groups—most parties of 6 to 7 people enjoy their own GMC Yukon or Chevrolet Suburban, with larger groups receiving a complimentary bottle of wine. With a 5.0 out of 5 ratings from 13 reviews and a 100% recommendation rate, it’s clear that this experience resonates strongly with visitors. The tour is perfect for wine enthusiasts, couples, and friends who prefer a no-hassle, guided tasting experience without the crowded party bus atmosphere.

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The tour begins at 303 E State St, Traverse City, and lasts around 4 to 5 hours. The downtown pickup and drop-off make it convenient for visitors staying in the city. The air-conditioned vehicle ensures comfort throughout the day, especially on warmer days. With the maximum of 12 travelers, the experience maintains a semi-private, personalized feel.

The itinerary includes visits to some of the most revered wineries in the region:
The first stop is Hawthorne Vineyards, renowned as one of Traverse City’s best. Visitors can buy flights, wine by the glass, or bottles, and even join the wine club during their visit. The tasting lasts about 50 minutes, and no admission fee applies, allowing guests to explore at their own pace.
Perched atop one of the highest points on Old Mission Peninsula, Chateau Chantal offers spectacular views of the surrounding area. Guests spend around 50 minutes here, with opportunities to purchase flights or bottles. Its scenic setting and impressive estate make it a highlight for many.
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Brys Estates ranks among Michigan’s Top Ten most popular wineries. The visit usually lasts 55 minutes, during which guests taste a signature dry white wine. Its popularity and assortment of wines make it a favorite stop.
Established in 1991, Bowers Harbor is one of the original wineries in the area. The 50-minute stop offers wine flights, glasses, and bottles for purchase, and its history as a former horse farm adds local charm.

Beyond winery visits, this tour includes a stop at Grand Traverse Bay, a 32-mile long arm of Lake Michigan. This area is known for breathtaking views, with the Leelanau Peninsula separating the bay from the lake itself. Visitors can take in the vista while enjoying the fresh air and natural beauty of the region.

The luxury SUV transportation in GMC Yukons and Chevrolet Suburbans contributes heavily to the comfortable and stylish experience. Skip the party bus and opt for a semi-private, more intimate setting that encourages conversation and relaxation.
Expert guides like Magic Mike and others are wine enthusiasts with extensive knowledge of the area’s wineries and wines. They provide personalized recommendations and ensure the tour moves smoothly, even adjusting stops if needed due to weather or guest preferences.
The group size fosters a semi-private atmosphere, with most groups of 6-7 people having their own vehicle. This setup allows for a more personalized experience compared to larger, more commercial tours.

Guests enjoy wine samples—including flights and splashes—at each stop, giving a genuine taste of the region’s offerings. Food and additional beverages are not included in the $99 fee but are available for purchase at each winery. The free bottle of wine for groups over 6 adds extra value, especially for those celebrating special occasions.

The tour is owned and operated by former law enforcement, emphasizing safety and professionalism. Guides are local Traverse City residents, many with U of M, MSU, or EMU backgrounds, ensuring insider knowledge and contextual insights about the wineries and region.

The confirmation process is straightforward, and the tour offers free cancellation up to 24 hours in advance. This policy provides peace of mind, especially given the unpredictable weather or changing plans.
This VIP wine tour delivers comfort, expertise, and flexibility without the crowds or chaos of typical party bus experiences. The luxurious vehicles, knowledgeable guides, and semi-private setup make it a great choice for couples, friends, or small groups seeking a relaxed yet upscale day of wine tasting.
While food and additional drinks are extra, the focus on sample tastings, scenic stops, and personalized service makes the $99 price point a solid value. This tour suits guests who appreciate quality wines, beautiful scenery, and professional guides.
“I had the pleasure of having Clover as my guide on a wine tour for my birthday, and she was absolutely amazing! From start to finish, she made the …”
Is food included in the tour price? No, food and additional drinks are available for purchase at each winery but are not included in the $99 fee.
What wineries are visited on this tour? The stops include Hawthorne Vineyards, Chateau Chantal, Brys Estates, Bowers Harbor Vineyards, and a scenic view of Grand Traverse Bay.
How long does the tour last? The experience lasts approximately 4 to 5 hours.
What vehicle is used for transportation? The tour uses luxury GMC Yukons or Chevrolet Suburbans, with plans to add Cadillac Escalade options.
Is the group size private or semi-private? Most groups of 6-7 guests have their own vehicle, creating an intimate experience.
Can I customize the stops? Guides can adjust stops based on weather or guest preferences to ensure a memorable day.
Are tips included? Tips are not included; gratuities are appreciated for guides if you wish to acknowledge their service.
What is the cancellation policy? Fully refundable if canceled at least 24 hours in advance; no refunds for cancellations within 24 hours.
Is this tour suitable for all ages? While primarily designed for adults interested in wine, most travelers of most physical abilities can participate comfortably.
How do I book this tour? Reservations can be made through the provider, Movie Stars Wine Tours, with contact details available for planning your trip.