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Discover Valpolicella's finest wines on this 1.5-hour guided tour from Verona, including tasting Amarone Riserva, Recioto, and local specialties in scenic Veneto.


This Valpolicella winery tour begins at FRANCHINI AGRICOLA in Negrar di Valpolicella, just about 20 minutes by taxi from Verona. The winery’s setting in the scenic Valpolicella hills offers a picturesque backdrop for exploring Italy’s famous wine traditions. The estate’s historic buildings and unique icehouse—now used as an aging room—highlight its long-standing heritage.
The winery’s private Amarone vintages are stored in the icehouse, a distinctive feature that showcases the estate’s commitment to preserving tradition. The location provides a tranquil environment ideal for savoring the region’s best wines while learning about winemaking history.
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The guided tour takes you through the icehouse, now an aging room for premium Amarone Riserva wines. Here, the cool environment helps mature these prestigious vintages. Visitors also explore the barrique cellar, where the wines undergo careful refinement over years, developing their complex flavors.
This part of the experience allows for a detailed look into winemaking techniques rooted in the region. The guides are praised for their knowledgeable and friendly explanations, making the process accessible and engaging for all participants.

The highlight of the tour is the wine tasting, with two options to suit different interests. The 6-wine tasting provides a comprehensive look at the estate’s collection, including:
Alternatively, the 3-wine tasting features Valpolicella Classico, Valpolicella Superiore, and Amarone Riserva, offering a curated snapshot of the winery’s signature labels. Water and breadsticks are included with all tastings, ensuring a comfortable experience.

While the tour includes water and breadsticks, there’s an option to enhance the tasting with a cold cuts and cheeses board available for 5 euros per person. This pairing complements the wines perfectly, adding a savory element to the experience.
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The guided tasting takes place in a vineyard setting, allowing guests to appreciate the beautiful landscape of Valpolicella. Guides like Sophie and Marta have received high praise for their warmth and expertise. They share insights on wine production, local traditions, and the estate’s history, making each visit feel personalized.
Guests appreciate how guides explain complex processes in an accessible way, enriching the tasting with stories about the wines’ origins. The tour’s pace is generally well-managed, providing enough time for questions and photos.

This tour is suitable for most visitors, with the ice room being the main area with restricted accessibility. The meeting point is easy to find, and transfers to Verona city center can be arranged upon request. Dogs are allowed, making it a pet-friendly activity.
Participants should plan for a 20-minute taxi ride from Verona and consider organizing transport in advance, especially if traveling without a car. The company offers flexible cancellation—up to 24 hours in advance—for full refunds, adding peace of mind to reservations.

At $44.41 per person, this tour offers excellent value for up to 6 wine tastings plus an educational experience about Valpolicella wine traditions. The inclusion of a private collection and a scenic tasting environment adds exclusivity and depth that appeals to wine enthusiasts and casual visitors alike.
The small group size and knowledgeable guides create an intimate atmosphere, perfect for those wanting more than a generic tasting. The blend of history, tradition, and flavor makes it a memorable part of any trip to Verona and the Veneto region.

This experience is ideal for wine lovers eager to learn about Valpolicella’s heritage, especially the renowned Amarone. It suits those interested in guided, informative visits with a focus on local craftsmanship. Visitors who enjoy pairing wine tastings with local snacks and scenic settings** will find this tour particularly satisfying.
It also offers great value for travelers who want a short, engaging activity without sacrificing depth or quality. The inclusion of accessible areas and pet-friendly policies makes it a welcoming choice for a range of visitors.

The 1.5-hour Valpolicella winery tour from Verona provides an authentic taste of Italy’s famous wine region. It combines a historic setting, expert guides, and delicious tastings of Valpolicella wines, including Amarone Riserva and Recioto. The experience’s scenic environment and educational focus distinguish it from more generic wine tastings.
While the tour length is relatively short, the quality of the wines, insights provided, and personalized approach make it a worthy addition to any Verona itinerary. Whether you’re a casual wine drinker or a serious connoisseur, this tour offers an enjoyable and informative glimpse into Valpolicella’s winemaking traditions.
“Sophie our guide was amazing , she was very welcoming and very knowledgeable about the environment, the history and of course the wines! Such a lov…”
How long does the tour last?
The tour lasts approximately 1.5 hours, with flexible start times based on availability.
What is included in the tasting?
There are two options: a tasting of 6 wines, including Valpolicella Classico, Amarone Riserva, and Recioto, or a curated 3-wine selection of Valpolicella Classico, Valpolicella Superiore, and Amarone Riserva. Water and breadsticks are also provided.
Can I buy food during the tour?
Yes, you can purchase a cold cuts and cheeses board for 5 euros per person to pair with the wines.
Is transportation included?
No, private transport is not included, but the meeting point is easy to reach by taxi, and transfers to Verona city center are available upon request.
Is the tour accessible for people with mobility issues?
Most of the winery is accessible, except for the ice room area, which may have limited access.
Is this tour suitable for dogs?
Yes, dogs are allowed, making it a pet-friendly experience.
This Valpolicella winery tour stands out for its personalized guidance, stunning vineyard views, and premium wine collection. It’s a solid choice for anyone wanting to experience Italy’s wine craftsmanship firsthand in a scenic, welcoming setting.
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