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Discover San Francisco’s historic waterfront and Telegraph Hill on this 3-4 hour guided tour featuring Coit Tower, scenic steps, and the Ferry Building marketplace.

This San Francisco Telegraph Hill & The Old Waterfront Tour offers a compact, engaging experience of the city’s iconic sights in just 3 to 4 hours. Priced at $75 per person, it’s ideal for those who want a well-rounded introduction to some of San Francisco’s most beloved landmarks, without the hassle of navigating alone. The tour is limited to 8 travelers, ensuring a personal and detailed experience, led by a knowledgeable guide from Roam Local.
The tour departs from the Ferry Building Marketplace, a historic hub packed with over 100 vendors, where guests can explore local foods and enjoy a taste of the city’s vibrant waterfront culture. It promises stunning views of the Bay, Golden Gate Bridge, and Alcatraz from a vantage point that combines scenic beauty with cultural significance. While the route involves moderate physical activity—including stairs and walking— it’s suitable for those comfortable with some exertion, and service animals are welcomed.

Planning more time in San Francisco? We've covered other experiences worth considering.

The tour begins at the Ferry Building Marketplace, a historic terminal and bustling marketplace. Visitors learn about the Old Waterfront and Yuerba Buena Cove, gaining context for the city’s development. The marketplace itself offers a chance to explore local vendors and enjoy some snacks, which can be purchased on-site, adding a tasty dimension to the experience.
This stop provides an excellent introduction to San Francisco’s maritime past and the lively atmosphere of the city’s waterfront. The 20-minute visit is free of charge and sets the stage for what’s ahead.
The next stop is the Coit Tower, a distinctive 1933 landmark that has dominated the city skyline for decades. The guide shares the history and significance of the tower, which stands atop Telegraph Hill. Visitors can admire spectacular vistas of the city, bay, and bridges from this elevated point.
Since admission to the tower itself is not included, guests are free to explore the outside and take photos. The 30-minute stay provides plenty of opportunity to appreciate the art deco design and the sweeping views.
Descending the Greenwich Street Steps offers a chance to enjoy breathtaking views of the city and bay. These masonry steps connect Telegraph Hill to the streets below, winding through lush greenery and providing a scenic route down the hill.
The 15-minute walk is free and offers a pleasant break from the city’s busy streets. It’s a favorite for its unique architecture and the chance to capture memorable photos of San Francisco.

Levi’s Plaza, once Frederick Griffing’s wharf, now serves as Levi’s corporate headquarters and features Levi’s Plaza Park. This stop lasts 15 minutes and offers a quiet spot to appreciate the historical significance of the area.
Nearby, the tour passes through the Old Waterfront, where three-mast ships once brought goods during San Francisco’s early days. The masonry of the waterfront, combined with views of Yerba Buena Cove, paints a vivid picture of the city’s maritime heritage.

The Embarcadero walk is a highlight, lasting 30 minutes. This waterfront promenade offers sweeping views of the East Bay, Bay Bridge, and the city skyline. It is also the location of the famous Ferry Building, which serves as the end point of the tour but can also be revisited later for shopping or dining.
The walk showcases vessels, piers, and bustling activity, illustrating San Francisco’s ongoing relationship with its waterway. The scenic vistas make it a great spot for photos.

Beyond the Coit Tower, a hidden garden awaits, offering some of the best views of San Francisco Bay, the Golden Gate Bridge, and Alcatraz Island. This lush spot is less crowded and provides a peaceful setting to take in the surroundings.
The spectacular vistas from this garden emphasize the tour’s focus on combining natural beauty with city landmarks. It’s a quiet, scenic pause before heading back down to the waterfront.

The Filbert Street Steps are wrapped in lush greenery and feature charming wooden steps connecting Telegraph Hill with the surrounding neighborhoods. The path offers a quieter, more intimate experience with the city’s residential charm.
This part of the tour offers a blend of nature and architecture, revealing an authentic side of San Francisco away from the busy streets.
This guided tour departs at the Ferry Building and ends back at the same location, making it convenient for visitors using public transportation. The tour is conducted in a small group of up to 8 travelers, allowing for a more personalized experience.
All fees and taxes are included in the $75 price, but snacks at the Ferry Building are available for purchase. The tour is suitable for those with moderate physical fitness, as it involves walking and some stairs.
Rated 5.0 out of 5, this tour impresses with its balanced mix of scenic views, historical insights, and intimate stops. The detailed storytelling by the guide, Ryan, enhances the experience, as noted in positive reviews praising his knowledge and friendly approach.
The tour’s moderate pace and manageable length make it ideal for visitors wanting a comprehensive yet relaxed exploration of Telegraph Hill and the Old Waterfront without committing a full day. The inclusion of famous sights like Coit Tower, Levi’s Plaza, and the Ferry Building ensures guests leave with a well-rounded impression of San Francisco’s waterfront charm.
This San Francisco Telegraph Hill & The Old Waterfront Tour offers a rich snapshot of the city’s historic and scenic waterfronts in a manageable four-hour package. Guests gain access to lesser-known viewpoints, iconic landmarks, and waterfront history, all led by a knowledgeable guide in an intimate group setting.
The value for money is clear, with all fees included and a flexible cancellation policy. While the tour involves moderate physical activity, it remains accessible for most visitors comfortable with walking and climbing stairs. It suits those eager to see hidden gems and panoramic views without the crowds or the hassle of self-guided exploration.
Whether you’re a first-time visitor or looking to deepen your understanding of San Francisco’s waterside neighborhoods, this tour delivers a personalized, scenic, and informative experience that highlights what makes the city’s waterfront so special.
“My daughter and I had a fantastic tour with Ryan on a sunny January morning. He showed us hidden spots we'd never find ourselves with gorgeous view…”
How long does the tour last?
The tour lasts approximately 3 to 4 hours.
What is the price?
The cost is $75 per person, with all fees and taxes included.
Where does the tour start and end?
It begins and ends at the Ferry Building Marketplace.
Are snacks included?
No, snacks are not included but are available for purchase at the Ferry Building.
Is the tour suitable for all fitness levels?
The tour requires moderate physical activity, including walking and stairs, so it’s best for those with moderate fitness levels.
Can service animals join the tour?
Yes, service animals are allowed.
What are the main sights covered?
Guests see Coit Tower, Greenwich Steps, Levi’s Plaza, the Embarcadero, and hidden gardens with panoramic views.
Is the tour private or group?
It is a small group tour limited to 8 travelers for a more personalized experience.
Can I cancel the tour?
Yes, free cancellation is available up to 24 hours before the start.
What makes this tour special?
The tour is praised for its stunning views, historical insights, and unique stops like the hidden garden and wooden steps along Telegraph Hill.