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Discover Split's modernist side with this 1-3 hour tour exploring socialist architecture and brutalism, led by passionate guides for a unique city perspective.
Exploring Split, Croatia, often means wandering through its ancient Roman streets and historic sites. But this tour offers a rare glimpse into a different chapter of the city’s story—its 20th-century socialist architecture and brutalist structures. Priced at $113.90 per person, the tour lasts approximately 1 to 3 hours and is perfect for those interested in modern urban planning, architecture, and community-focused design. The tour features a licensed guide and certified heritage interpreter, ensuring an informative and engaging experience.
What makes this experience stand out is its focus on Split 3, a socialist urban plan built in the 1970s that was once a utopian experiment. It’s a part of the city most visitors don’t see, making it an ideal choice for travelers eager to understand modern life in Split beyond its ancient history. With free admission to the stops, the tour offers a deep dive into concrete architecture and the ideas that shaped a community designed with care. It’s an enriching experience, especially for those who value architecture, history, and social planning.


This tour sets itself apart by shifting the typical focus away from Split’s Roman roots to explore its 20th-century socialist architecture. It centers on Split 3, a significant urban project from the 1970s, which represents one of the last large-scale urban plans of its kind. Designed during a period of demographic growth, it was intended as a vision of community living, emphasizing public spaces, open areas, and concrete structures.
The guide explains how Split 3 was a utopian project that still influences local life today. The architecture isn’t just about raw concrete and geometric forms but about care and community, reflecting the ideals of its creators. The tour emphasizes that brutalism was more than a style; it was a way of building with purpose and care for residents.
Planning more time in Split? We've covered other experiences worth considering.

The tour begins at Papandopulova ulica, where the Split 3 architecture is prominently displayed. Built in the 1970s, this urban expansion is recognized internationally for its design, having been included in MoMA’s “Toward a Concrete Utopia” exhibition in 2018. Visitors learn how this concrete masterpiece was among the last large-scale urban plans from that era.
The stop lasts around 38 minutes and is free of charge, providing a close look at the clean geometry and raw materials that define the structures. It’s a key location to understand how socialist ideals translated into built environments, and why the design choices remain relevant today.
Next, the tour moves to Split-Dalmatia County, offering insight into how Split 3 responded to demographic growth. This project, despite never being fully completed, has secured a place in both Croatian and international architectural history.
Visitors learn that Split 3 was designed amidst a period of rapid change in the city, aiming to accommodate a growing population while fostering a sense of community. The project’s influence extends beyond Croatia, marking it as a notable example of modernist urban planning. The 25-minute stop provides essential context about how socialist ideals impacted urban development and community life.

The tour includes a visit to art activism sites in Split, highlighting how residents and artists respond to urban development and social issues. This stop lasts about 35 minutes and emphasizes the critical communication needed in urban spaces.
The guide discusses local activism and how contemporary artists use these spaces to challenge or celebrate the architecture and social history of Split 3. It’s a dynamic part of the tour that showcases the ongoing relationship between urban design and community expression.

The tour begins at Ul. ime Ljubia 3, 21000, Split. It is a private tour, meaning only your group participates, which allows for personalized attention and deeper discussions. The activity is suitable for most travelers, with service animals allowed and easy access near public transportation.
The tour is flexible, scheduled Monday to Thursday, from 8:00 AM to 7:00 PM, and can be booked up to 12 days in advance. The tour’s length varies from 1 to 3 hours, accommodating different preferences and schedules.

The tour is led by a licensed tourist guide and certified heritage interpreter who are passionate about Split’s modernist architecture. Their knowledge helps bring life to the concrete structures, explaining architects’ beliefs and design intentions.
The guide’s storytelling style is praised for being personalized and highly informative, making complex ideas accessible and engaging. This approach ensures that participants leave with a deeper understanding of urban planning, architecture, and community design.

At $113.90 per person, this tour offers a specialized focus that few other experiences in Split can match. The inclusion of a private guide, visits to open-air sites, and meeting local artists/activists enhances its value.
Booking is recommended about 12 days in advance due to popularity, and cancellations are free up to 24 hours before. The tour is a worthwhile investment for those eager to see a different side of Split’s urban fabric and understand its modern social history.

This experience is particularly suited for visitors interested in architecture, urban planning, or social history. It offers an authentic insight into socialist ideals that shaped a significant part of Split’s landscape, often unseen by typical travelers.
The tour’s focus on careful design and community, along with expert guides, makes it a thought-provoking and visually compelling journey. It’s both educational and inspiring, encouraging appreciation for brutalist architecture as a form of urban care rather than just concrete.
Secret Split: Socialist Architecture & Brutalism presents a rare perspective on the city, highlighting post-war urban planning and modernist ideals. It’s an immersive experience that balances architecture, history, and community activism, making it ideal for curious travelers who want to understand Split’s bold and unconventional modern identity.
While the focus on 20th-century architecture may not appeal to everyone, those with an interest in social design or brutalism will find this tour particularly rewarding. The knowledgeable guides and carefully curated stops ensure an engaging exploration of urban utopias built with care and vision.
“Personalised, very interesting. Loved our time with Mirjana who is clearly very passionate, knowledgeable about her city. Would highly recommend. P…”
Is this tour suitable for all ages?
Yes, most travelers can participate, and the tour is accessible near public transportation.
How long does the tour last?
The duration is flexible, typically between 1 and 3 hours depending on your interest and pace.
What is included in the tour price?
The price covers a private guided experience, visits to specific urban sites, and meeting local artists/activists. No additional tickets are necessary for the stops.
Can I cancel the tour if my plans change?
Yes, cancellations are free up to 24 hours in advance for a full refund.
Who leads the tour?
A licensed tourist guide and heritage interpreter with expertise in Split’s modern architecture lead the experience.
What should I bring or wear?
Comfortable footwear and weather-appropriate clothing are recommended, as the tour involves walking through open spaces and neighborhoods.
Is this tour available year-round?
Yes, it operates Monday through Thursday from 8:00 AM to 7:00 PM, with bookings possible up to 12 days prior.
How does this tour compare to other Split experiences?
Unlike typical tours centered on Roman or medieval sites, this tour offers a deep dive into modernist architecture and social history, making it a unique addition for those interested in urban planning and social experiments.
Are tips included?
Tips are not included; gratuities are at your discretion.
How do I book the tour?
Booking can be done online, with confirmation received immediately, and the tour is private, ensuring an intimate experience.
This tour provides a fascinating look at Split’s post-war architectural landscape and invites visitors to see a city within a city—built with care, community, and concrete. If you’re curious about modern architecture and social planning, it’s a journey worth taking.